We’ve got some exciting news to share!
Two of our recent projects have won Awards of Distinction at the 2021 PAC Global Leadership Awards! This year’s winners were announced at the virtual PAC ONEOF100 Diversity of Thought Summit, on February 2-4.
Scott’s Turf Builder won for Brand Marketing Design (New Brand), and Blue Dragon won for Brand Marketing Redesign.
The new packaging for Scott’s Turf Builder is all about simplifying and streamlining the lawn care process. By using a combination of functional and emotive language, Scott’s Turf Builder makes it easy for consumers to understand the product and navigate between various offerings.
Blue Dragon’s revitalized package design is full of character and aligns with the brand’s goal and positioning: becoming a defined leader in pan-Asian flavors and seasonings in North America. The redesigned packaging is contemporary, fresh, and full of taste appeal. With bolstered photography, bold branding and vibrant colors, the packaging is sure to pop on shelf and appeal to consumers’ creativity and sense of culinary adventure.
Congratulations to our Studio Team and partners at Scott’s Canada and AB World Foods on these achievements! Visit the PAC Awards website to view this year’s award gallery and other winners.
The PAC Global Leadership Awards celebrate craftsmanship in package design and innovation. This global competition honors the best and brightest in the packaging industry. The awards recognize the best packaging in the world in two primary distinctions: brand marketing and package innovation.